I’ve long lamented that I missed the halcyon days of Jones holiday sodas, which was back in the early 2000s when they sold their absolutely amazing-looking Thanksgiving packs that contained such flavors as Green Bean Casserole.
This year’s Halloween grab is Pumpkin Pie Soda, which Jones claims is new but was previously offered in one of their Thanksgiving packs. Perhaps they’ve tweaked the formula?
Along with Pumpkin Pie, this year they’re offering Blood Orange and Lemon Drop Dead, which have been offered in previous years, but I wanted to include them because they’ve departed from the usual picture labels to offer some pretty gruesome mummy and zombie guys.
Their labels also claim that “It will haunt you forever!” I find this very funny, because out of all of Jones’s limited edition flavors, these are two that will not haunt you. Blood Orange basically tastes like a better version of orange Fanta, because Jones uses cane sugar, and Lemon Drop Dead is a surprisingly refreshing mix of sour and sweet lemon soda.
But we’re really here for the Pumpkin Pie Soda. Because who wants to read about something that might actually taste good?
My four-pack of Pumpkin Soda bottles came with two harmless autumn-themed labels, but I chose the one where four people cover their faces with pumpkins, which could be a fun family photo but to me comes off as quietly ominous.
Jones describes this soda as “the perfect mix of pumpkin, cinnamon, and nutmeg, with a hint of creamy, buttery crust flavor”.
Here we are again, with the pumpkin and the spices. But at least this one makes flat-out claims of tasting like pumpkin! On the other hand, they have to follow it up with the words “creamy” and “buttery”. Two things I’m always looking for in a soda.
Like an idiot, I’m always smelling these sodas before I taste them. The aroma wafting out of my cup was both strong and incredibly genuine – it really was like I was smelling pumpkin pie in a glass. I feel like this should have been off-putting, but instead it was inviting.
Tasting it was an entire grab bag of flavors and emotions. The nutmeg jumped to the forefront, which was bizarre when paired with a cold, carbonated beverage. The cinnamon was subtle, and, dare I say, overshadowed by the flavor of pumpkin. Actual pumpkin flavor! …In my soda.
Jones rarely lies, and true to form, there was indeed a hint of creaminess and a little bit of butter on the finish. It did give the impression of pie crust, and even evoked memories of the Cool Whip that was always present on top of pumpkin pies at my family’s Thanksgiving dinners.
What does all of this add up to? Again, my brain and my mouth are so confused. If I was judging Jones Pumpkin Pie Soda on flavor alone, it’s aces. By far the most authentic-tasting pumpkin item I’ve had this season, and probably in years past.
But the fact of the matter is that I’m also drinking a soda. It’s cold, it’s carbonated, and it’s everything that a pumpkin pie isn’t supposed to be. Did I finish the cup? I did, but I’m still not entirely sure why. Will I be cracking the other three in my possession? I’m pretty sure they’ll sit in the pantry until I run out of room and am forced to throw them away.
If you have the opportunity to try it, I urge you to do so, just to experience the weird authenticity. Especially if you live in Canada, where it’s available for a limited time at all Smoke’s Poutinerie locations. Screw you guys for having Poutineries.
Jones Soda Pumpkin Pie
- Score: 2 out of 5 quietly creepy pumpkin people
- Price: $25.99
- Size: 12 oz. bottle (12-bottle pack)
- Purchased at: http://www.jonessoda.com/
- Nutritional Quirk: Contains no pumpkin, but the flavor is there.